Introduction
Today’s most successful independent restaurant are winning outside the four walls.
The Chowly Platform is built to help you capture more online orders, optimize your digital storefront, and increase profitability—without adding complexity to your day.
By automating online ordering, marketing, and digital storefront management, the Chowly Platform gives independent restaurant operators the tools to scale off-premise revenue while tracking performance with real attribution.
The Chowly Platform
Your Off Premise Operating System
Independent restaurant operators embracing off-premise strategies—from online ordering to digital marketing—are leading the industry. The Chowly Platform is the most integrated solution to connect your ordering, marketing, and operations into a single, seamless system.

How the Chowly Platform Powers Off Premise Success:
Optimized Digital Storefront
Keep menus, hours, and listings accurate to drive more online traffic.
Smart Ordering & Integration
Eliminate tablet clutter by syncing third-party orders into your POS system.
Automated Marketing & Engagement
Run Google and Meta ads, manage reviews, and build repeat business.
Real Attribution & Performance Tracking
Understand where orders come from and make informed, data-backed decisions.
The Chowly Platform makes growing off-premise sales simple, scalable, and profitable.
Your Restaurant Tech Stack
The 3 Core Pieces
To operate a modern restaurant, three systems must work in harmony:
1. The Chowly Platform – Manages your digital storefront, online ordering, and marketing strategy.
2. Your POS System – Centralizes ordering, payment processing, and in-house operations.
3. Your BOH Platform – Optimizes inventory, labor, and reporting to improve margins.
The Chowly Platform acts as the glue between these systems—eliminating friction and enabling your restaurant to grow faster.
Your Digital Storefront
First Impressions Drive Sales
Your digital storefront is often a guest’s first impression. The Chowly Platform ensures your listings, menu, hours, and pricing are always accurate, so potential customers can place orders with confidence.
● Keep details consistent across Google, Yelp, and other platforms.
● Engage guests with reviews, photos, and social proof.
● Match your online and in-store experience for better conversion.
The Chowly Platform handles these tasks automatically—freeing up your time while improving your digital visibility.


A strong digital presence can only succeed when operations are ready to support it. Before scaling your marketing, make sure your food quality, team, and service are dialed in.
● Finalize your menu items and recipes.
● Engage guests with reviews, photos, and social proof.
● Monitor ratings and reviews to stay proactive.
Marketing without operational readiness wastes money. The Chowly Platform helps you prepare both front-of-house and digital-facing systems so they work in sync.
Creating Hospitality Moments
The best restaurant brands are built on memorable experiences. These “hospitality moments” connect emotionally with guests and turn casual visitors into loyal fans.
Examples include:
Saying “my pleasure” instead of “you’re welcome”
Offering fast, reliable delivery

Using fun, memorable menu names

Creating photogenic, generous portion sizes
The Real How-To: Mastering Off Premise
Operations with the 3C's Framework
The Chowly Platform supports every stage of the off-premise journey through a proven framework: Create, Capture, Convert.
1. Create Demand
Drive digital traffic with strategic ads, SEO, and listings.
- Build awareness so your restaurant appears in relevant searches.
- Boost acquisition with targeted branding and location-based campaigns.
- Use attribution to identify which efforts drive the most ROI.
Pro Tip:
Run a small branded keyword campaign daily to track brand interest and search performance.
2. Capture Orders
Turn customer interest into real revenue.
- First-Party Ordering: Maximize profit with no commissions. The Chowly Platform supports custom upsells, customer accounts, and digital wallets.
- Third-Party Ordering: Leverage delivery apps as a secondary source of demand with full POS integration.
3. Convert to Profit
Operational efficiency and retention are the keys to long-term growth.
- POS Integration: Ensure all orders—regardless of source—flow through your kitchen the same way.
- Repeat Business: Use loyalty programs and email marketing to bring customers back.
- Dynamic Pricing: Use automated pricing tools to protect margins on delivery apps.
The Chowly Platform brings it all together for a complete, conversion-focused strategy.
Why the Chowly Platform Matters
With more than 17,000 restaurants using it nationwide, the Chowly Platform is trusted by operators looking to simplify, scale, and succeed.
- First to market with third-party integrations like Grubhub
- Built for independents, offering enterprise-grade tools in a simple dashboard
- End-to-end visibility, connecting online orders to marketing results
Maximize Return on Time (ROT)
Independent operators don’t have time to waste. The Chowly Platform helps you focus on what matters.
- Automate updates to your listings, menus, and hours
- Eliminate tedious backend tasks
- Free yourself to work on the business, not just in it
Use the Chowly Platform to get time back—so you can invest it in great food, better service, and growing your brand.
Conclusion
The Chowly Platform Is Built for Growth
The Chowly Platform helps restaurants create demand, capture orders, and convert traffic into profits.
From first-party ordering to paid ads, from listings to loyalty, Chowly is your all-in-one off-premise solution.
Optimize your tech stack. Maximize your digital presence. Grow your business.
Get started with the Chowly Platform today.
